
A Parent’s Guide to Preventing and Treating Diaper Rash
Who knew that one of the most important tasks in your daily routine as a parent is taking care of your newborn's bottom! Do you have the supplies on hand to treat diaper rash? Diaper rash appears as swollen and irritated skin (dermatitis), and nearly all babies will experience it...

Six Strategies For Choosing Newborn Skin Care Products
There is nothing quite as yummy as the feel and smell of your newborn’s skin. Selecting the right Newborn skin care products can help ensure that your baby’s skin remains beautiful, soft and healthy. You’re not alone if you’re a bit perplexed by the oodles of lotions and potions available...

Newborn Skincare Basics
Caring for your baby’s skin is easy when you know the basics. Most babies enjoy having their skin gently rubbed and massaged. But they don’t come with owner’s manuals recommending how often they should be bathed, slathered and pampered. Care for your newborn with our skincare basics article. What do...

Massage Your Baby
There’s a natural inclination to touch your sweet, soft newborn. Feel free to act on this impulse because not only does it feel good to you, but it makes baby happy, too. So Massage your baby. Did you know that touch is the most highly developed sense in newborns? Encouraging...

Red Alert! What is that Rash?
You are so careful: Washing baby’s clothes separately with infant-friendly detergent, bathing baby with gentle cleansers, keeping her little bottom clean and dry. Yet no matter how careful you are, there will be a moment you look at baby’s newborn skin and think, “Oh my goodness what IS that Rash?”...

